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Market Insights: Whey Protein Awareness



Dairy Ingredient Vantage Point, July 2010 Type
USDEC samples dairy-based snack prototypes at IFT 10. Sodium reduction continues to be a concern for consumers. Read More >>
IFT 10: U.S. Dairy Ingredients Add Nutrition, Provide Functional Benefit
Helping food and beverage manufacturers discover new ways to use dairy ingredients in a wide range of on-trend product applications is the focus of the U.S. Ingredients program at this year's IFT 10 Annual Meeting & Expo. Read More >>



Females and Muscle Messaging. Consumer Research Summary Type
Sales growth potential exists if women are given a compelling reason to increase consumption of high-quality whey protein, such as body toning and long-term health benefits. Read More >>
Whey Protein Can Help Leverage Satiety Claims That Appeal to Consumers Seeking to Curb Their Hunger
A 2008 survey conducted by NPD Group for DMI™ reveals 67 percent of consumers stated that feeling full is important when trying to lose weight and two-thirds believe that satiety is important in their food and beverage choices. Read More >>



U.S. Whey Proteins in Processed Meats Type
Whey protein has been widely used in meat and poultry products as binding, extending and texture modifying agents. Read More >>

IFT 10: U.S. Dairy Ingredients Add Nutrition, Provide Functional Benefit Type
Helping food and beverage manufacturers discover new ways to use dairy ingredients in a wide range of on-trend product applications is the focus of the U.S. Ingredients program at this year's IFT 10 Annual Meeting & Expo.  Read More >>
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