Ever since it was created in 1995, the work of Dairy Management Inc.™ (DMI) has been supported entirely by the nation’s 90,000-plus dairy producers, who invest 15 cents for every one hundred pounds of milk they sell. This investment is called the dairy checkoff. Dairy producers make up the DMI board of directors and guide the use of checkoff funds.

With these funds, DMI employs sound science to support dairy’s role as part of a healthy and active lifestyle, and educates consumers to help them build a lifelong commitment to dairy products.